Telling stories is the basis of what we do as communicators. Learning how to do this well requires a thorough understanding of the tools available and the strengths and weaknesses of each one. The objective of this course is to introduce you to the theories and practices of multimedia content creation. We will read and view scholarly and professional works that address multimedia presentation methods. You will be expected to gain a critical understanding of the value of each one.
Recognition of the benefits and drawbacks of the written word, photography, audio, video, animated graphics and interactive applications will be addressed in class discussions and assigned projects. You will acquire knowledge about how to choose multimedia presentation methods based on a project’s audience and communication goals. You also will learn how to apply this knowledge by creating a multimedia storytelling project that will unfold throughout the semester.
